Fractional CPO | EdTech Product Consultant
Unlocking the power of product to drive next-level growth for EdTech companies
The plan, product, leadership, and the team you need to grow your EdTech company.
These product problems derail growth
You have built a product , achieved traction, and grown your company.
Now you have hit a wall because…
We help you drive next-level growth with the right product, process and team
What EdTech companies get
. Cut through the noise and get a clear plan on what your product teams need to do to drive product-led growth
Clear product vision, strategy, roadmap
. You get best-in-class training and mentoring for your product teams so that they can drive growth, increase customer loyalty, and decrease time to market after we’ve gone
Highly effective product teams
. The first step to customer loyalty is understanding them. Get personas for your best customers that help create loyal customers who love you – and talk about you to their friends and colleagues
Personas that provide a clear understanding of your best customers
. Successful companies know their market. Get the right process for your company that ensures your teams have the market information they need to succeed
Market feedback loop
. Great products go farther when paired with a great plan for launching into the market. Get a go-to-market plan that maximizes the return on your product investment
Go-to-market plans
. Recognize when there’s a problem before it’s too late. Get actionable KPIs (Key Performance Indicators) and metrics to identify problems early in the process
Actionable KPIs and product metrics
How we can work together
Outcome-Driven Projects
We complete individual projects based on your needs that drive product growth
Ongoing Product Leadership
We become your fractional Chief Product Leader, working with your team to implement the necessary strategic and tactical changes
Expert Advising
Get paired with a dedicated EdTech expert and receive advisory sessions each month focused on solving your most pressing product challenges
Driving growth and impact with the right product process
Testimonials
Dan had a tremendous impact over a short period of time. He quickly identified the most profitable endeavors, focused the teams on them, and positively impacted our customers, our students, our teams, and our bottom line.
Shad Madsen, CEO
Mentoring Minds
When the time comes as a reference just use my name.
​Rob Waldron, CEO
Curriculum Associates
Dan quickly became a leader and mentor to our teams. He helped us implement the methodology that worked best for us and collaboratively moved teams forward. He added structure where it was needed and drove the teams to focus on the most important initiatives.
Kurt Gerdenich, CTO
Vista Higher Learning
The experience to drive next-level growth
I have spent 20 years creating beloved EdTech products, building teams, and driving growth for some of the most successful companies in EdTech, including Carnegie Learning, Vista Higher Learning, and Curriculum Associates.
What I learned is that the most successful companies are the most focused and disciplined. That’s why I started EdTech Edge. To take the knowledge and experience I learned and help growing EdTech companies like yours get the plan, people, and processes in place, so you can achieve next-level growth.
In addition to two decades of experience working in EdTech product, I hold a Masters in Business Administration (MBA) from Columbia University and a BS in Electrical Engineering and Computer Science from the Massachusetts Institute of Technology (MIT).
I look forward to speaking with you about how we can work together to achieve next-level growth for your company.
